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Frequently Asked Questions
Automotive merchandising is the way your vehicles are presented and marketed to customers especially online. It includes your photos, videos, 360° spins, descriptions, and the overall presentation of your inventory. At Smith Auto Pix, we handle the visual merchandising for you. That means: Professional dealer-grade photos Interactive 360° vehicle spins & tours Short walkaround videos Photo/background edits when needed Window stickers & buyers guides (optional service)
Smith Auto Pix serves dealerships across Western Pennsylvania and the surrounding areas, including Butler, Cranberry, Pittsburgh, Erie, and beyond. Have multiple rooftops or different brands in your group? No problem — we can scale our services to fit single-store operations or multi-location dealer groups. If you're unsure whether you're in our service area, just reach out — we’re flexible and always expanding into new territories.
Booking with us is easy. You can click the “Book Now” button on our website to fill out a booking request form with your details, or simply call us at 814-881-2232 to schedule. We’ll work with you to set a convenient time and go over how many cars and which services you want (photos, videos, spins, etc.). Once scheduled, our team will handle the rest, and you’ll receive a confirmation with all the details. We strive to accommodate your timing – whether you need us once a week or for a one-off event.
A 360° spin is an interactive photo presentation of a vehicle. Users can drag or swipe to rotate the car and see it from all angles – almost like holding and turning a model car in their hands. This gives online shoppers a richer experience than static photos alone. The benefit is that it keeps shoppers engaged longer and more interested in the vehicle, which can lead to more inquiries and sales. It also builds trust, because customers feel like they’ve thoroughly inspected the car virtually. Many dealers report that adding 360 spins makes their listings stand out and can even reduce the need for some in-person walkarounds until the customer is truly ready to buy.
Custom or digital backgrounds make your inventory photos look consistent and professional. Instead of seeing random things behind the car (other vehicles, light poles, busy streets, etc.), every photo can have a clean backdrop or a branded scene. This consistency helps in two big ways: branding and focus. First, it reinforces your dealership’s brand identity – customers start to recognize your style and associate those clean images with quality. Second, it puts full focus on the vehicle, without any distractions. Dealerships that use custom backgrounds often find that their online listings look more polished and trustworthy compared to competitors. Plus, you don’t need a fancy studio on-site; we create that effect through editing, saving you time and money on photo shoots.
We pride ourselves on quick turnaround. The on-site merchandising process can vary depending on how many vehicles we're servicing, but we typically complete a full batch of new arrivals (around 10–20 vehicles) in a single session or within a few hours. Once we wrap up on-site, we complete the visual merchandising work such as polishing the images, organizing the 360° spins, and preparing the files so your dealership team can easily upload them to your platforms. Most dealerships receive their completed merchandising package within 24 to 48 hours. Smaller batches may even be completed the same day. If a vehicle has priority (fresh arrival, event prep, etc.), just let us know we can move it to the front of the queue.
Our specialty at Smith Auto Pix is the visual content – photography, 360 spins, and video. However, great visuals pair well with great descriptions. While we don’t typically write inventory descriptions, we can certainly connect you with copywriting services or provide tips on what features to highlight. Some of our clients handle descriptions in-house or use automated tools. Our focus is making sure the visual presentation (which is what usually catches a shopper’s eye first) is absolutely top-notch.
Absolutely. We have a recommended shot list that covers all the standard angles (front, back, side profiles, 3/4 angles, interior front cabin, dashboard, rear seating, wheels, engine, etc.), but if you have specific preferences, just let us know. For example, maybe you want a special focus on aftermarket upgrades or you prefer a particular angle for trucks vs. sedans. We’re happy to accommodate and create a custom shot list that matches your vision. Part of our service is tailoring to each dealership’s needs – some dealers like a very specific sequence of photos, and we can follow that consistently every time.
We understand dealership life can be hectic – sometimes a car might be in service, detailing, or temporarily unavailable during our visit. If that happens, we’ll note it and can either wait (time permitting) or skip that vehicle and catch it on a subsequent visit. We typically coordinate with your staff on shoot day to ensure we photograph everything possible. If we missed something, just let us know and we’ll make arrangements to get it done as soon as possible. Our goal is to keep your online inventory complete and up-to-date.
We offer flexible service-based pricing depending on your dealership’s needs. Most clients choose either a per-vehicle service rate or a monthly merchandising package for ongoing inventory support. We can also accommodate larger batches or recurring weekly visits for dealerships with steady volume. Because every store operates differently, we prefer to provide a customized quote based on your workflow, volume, and the level of support you need. Our pricing is fully transparent no hidden fees and we’ll make sure you know exactly what services are included. Contact us for a quick quote, and we’ll walk you through the options that best fit your dealership. Our services focus on on-site merchandising and vehicle presentation support, not the sale or licensing of media files everything stays within your dealership’s system and control.
Have a question not answered here? Reach out to us! We’re just a phone call or email away, and we love talking about how we can help improve your dealership’s online presence.
Ready to Elevate Your Dealership's Image?
Don't settle for mediocre visuals. Stand out from the competition with stunning photography and interactive tours that turn browsers into buyers. Your inventory deserves to shine – and we're here to make it happen. Let's drive your online sales to the next level!